Interesting term, "renting." That's really where media rights exist. "We've not been able to figure out how to deliver profits in renting big-league sports in our subscription model," Netflix co-CEO Ted Sarandos said recently. Subscriber numbers are down for both cable and streamers. Meanwhile, the Pac-12 is stuck in a sort of a middle earth. Five of those schools - Oregon, USC, Utah, Washington and Colorado - finished in the top 30. That ties for second-most since the current 12-team configuration debuted in 2011. Ten of the 12 Pac-12 programs finished in the top 50 of the 247Sports Composite team rankings in 2023. "I would think they're teetering on the brink right now."īut there is hope even without USC and UCLA. "What is to stop Oregon and Washington from going to the Big Ten, from Arizona and Arizona State going to the Big 12?" Rodriguez asked. He also witnessed how the league got into this situation: by embracing a Pac-12 Network that failed to gain distribution and watching an exodus of top recruits to Eastern powers. Rich Rod went West - to the Pac-12, specifically - for the same reason as scores of other coaches: There was something special about the talent, the vibe, the weather and the possibilities on the Left Coast. He joined Arizona on the rebound after an uninspiring stay at Michigan yet remains the only coach to win 10 games in a single season for the Wildcats since 1998. West Virginia came within game of a BCS Championship Game berth in 2007 under Rodriguez. One of the modern fathers of the zone read spread offense was the offensive coordinator for undefeated Tulane in 1998. Rich Rod is as qualified to speak about the situation as anyone. Rodriguez was speaking from Alabama where he's in the second year coaching FCS Jacksonville State that is transitioning to FBS as a future member of Conference USA. "When you come out here to the Southeast, you don't have to worry about that." We wanted them to feel how important it was to our players. We had to make it really, really important moreso than maybe we really have should have. "So, once leave our football building, they're not hearing people talk about football a lot. "We always thought, at Arizona, they like football, but I don't know if they really love it," Rodriguez said. Rich Rodriguez spent six years at Arizona from 2012-17. As Washington's head coach (1999-2000), he won 11 games, including a Rose Bowl. Rick Neuheisel played and coached at UCLA. That's not counting four years as an assistant under Kyle Whittingham at Utah. Dennis Erickson spent a total of 11 years as head coach at Washington State, Oregon State and Arizona State. ESPN, for instance, would provide the Pac-12 significantly more visibility and, invariably, promote the bejesus out of the league throughout the fall. As Pilson said, “Rights-holders are beginning to realize that the timing still isn’t perfect for taking your full package off linear television.Bellotti was Oregon's winningest coach until Chip Kelly came along. If the Pac-12’s dilemma is whether to give the bulk of its best inventory to a streaming platform or a traditional linear network – assuming financials are comparable – the linear network still offers the best opportunity to maximize exposure. On3’s Eric Prisbell recently wrote about the questions the conference is facing regarding its media rights deal. The Pac-12 conference is trying to find itself a new media right deal, and it has reportedly not been an easy road. Can't imagine why that happened.- Adam Grosbard FebruPac-12 is in the midst of finding a new media right deal Pac-12 football media day has been moved from Los Angeles to Las Vegas this year, the conference announces.
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